Fiat Strada will be available in Italian dealerships from the end of January 2012. Made in the FIASA plant in Betim (Brazil), the new model will follow in the footsteps of South America's leading light transport vehicle. With no fewer than 127,800 vehicles sold worldwide, the Fiat Strada was the second most popular Fiat Professional model after the Fiat Ducato in 2011. The Fiat Strada comes in three outfits (Working, Trekking, Adventure) and three body types (Short Cab, Long Cab, Crew Cab) for a total of six different versions. The most important innovation is the introduction of the Crew Cab version (for Working and Adventure versions), which can comfortably carry four people while maintaining a loading capacity of up to 650 kg at the same time.
Equipped with a powerful 95 HP 1.3 MultiJet 16v Euro 5 engine, the model is both versatile and multifunctional. This is demonstrated by the Working single cab version for professionals who are looking for a “purely commercial vehicle”. Interesting is the new crew cab version for mixed use allowing up to four people to be carried plus tools and materials. For the most demanding uses, the E-Locker electronic locking differential is available to help tackle slippery terrain. All these features allow it to compete with larger pick-up trucks but with the added advantage of lower purchase price, running costs and fuel consumption. Prices (before tax) range from 12,900 euros for the 95 HP 1.3 MultiJet 16v Working Single Cab version to 16,000 euros for the top-of-the-range 95 HP 1.3 MultiJet 16v Adventure Crew Cab version.